Page design that answers buyer questions in the right order.
Structure, wireframes and visual design based on what visitors need to know before they enquire or buy. Clear, consistent and easy to use on any screen.
Request a free UX review
Share your website. We will reply with the pages and steps where visitors most likely get confused or drop off.
Signs you need this
Visitors cannot find what they need
Menus, page order and headings make visitors hunt for basic information.
The site looks dated or inconsistent
Different pages use different styles, so the business looks less professional than it is.
The site is hard to use on phones
Text is small, buttons are hard to tap and forms are painful on mobile.
Visitors read but do not act
Calls to action are missing, vague or hidden at the bottom of long pages.
What's included.
The usual scope. After the free review we agree the exact work in writing, so you only pay for what you need.
UX review
How visitors move through key pages today, using analytics and session recordings.
Sitemap and navigation
A simpler page structure and menu based on how buyers look for information.
Wireframes
Layouts for key pages showing content order before any visual design.
Visual design
Page designs in your brand, for desktop and mobile.
Design system
Colours, type, buttons, forms and sections so new pages stay consistent.
Accessibility basics
Readable text, good contrast, clear focus states and usable forms.
What you get.
UX findings
The main problems on key pages, with evidence and suggested fixes.
Sitemap and wireframes
Page structure and layouts for the most important pages.
Page designs
Desktop and mobile designs ready for development.
Design system
Reusable styles and components documented in one place.
How the work runs.
-
STAGE 01 Discovery
01 Map
We study how visitors use key pages today through analytics and session recordings.
Output: UX findings -
STAGE 02 Foundation
02 Align
We agree the sitemap, navigation and the order of content on each key page.
Output: Sitemap and wireframes -
STAGE 03 Execution
03 Build
We design desktop and mobile pages and a simple design system for future pages.
Output: Page designs and style guide -
STAGE 04 Iteration
04 Improve
After the designs go live we watch real behaviour and adjust layouts that still confuse visitors.
Output: Design updates
Start small or go all in.
Pricing depends on scope, so we agree it in writing after the free review. These are the three usual ways to start.
One-time audit
A full review of the area you choose, with a written, prioritised list of what to fix and why.
Best whenYou want clarity before committing to a bigger project.
Fixed-scope project
A defined piece of work, such as a new website, a CRM setup or an SEO foundation, with deliverables and timeline agreed in writing.
Best whenYou already know what needs to be built or fixed.
Ongoing support
Monthly work on SEO, content, campaigns or CRM, with regular reviews and reporting tied to enquiries and sales.
Best whenYou want a team that keeps improving results over time.
How this connects to the rest.
UX & UI Design works best when it shares the same plan and data as the rest of your marketing.
Is this a fit for you?
For businesses whose website should make decisions easier for buyers.
Companies planning a redesign
You want the new site to be based on how buyers decide, not just a new look.
Sites with high bounce or low enquiries
People visit but leave quickly, and you want to know why.
Growing teams adding many pages
You need a design system so new pages stay consistent.
Tools we work with
- [ Figma ]
- [ Google Stitch ]
- [ Microsoft Clarity ]
- [ Google Analytics 4 ]
- [ Hotjar ]
- [ WAVE accessibility checker ]
Related guides and free tools
Questions about UX & UI Design.
01 What is the difference between UX and UI?
UX (user experience) is about structure and flow: what content goes where and how visitors move through it. UI (user interface) is the visual layer: colours, type, buttons and layout. Good pages need both.
02 Do you also build the designs?
Yes. Our development team can build the designs in WordPress, or we can hand the files to your developers.
03 Do you test designs with users?
We use analytics and session recordings to see real behaviour, and can run simple tests with a few users when the project needs it.
04 Can you redesign just a few pages?
Yes. Starting with the pages that matter most, such as the homepage, key service pages or checkout, is often the best first step.
05 Will the design work on mobile?
Yes. Every page is designed for mobile and desktop, and most of your visitors are likely to be on phones.
Ready for pages that are easier to use?
Share your website. We will reply with where visitors most likely get stuck.