LinkedIn Ads that reach the decision-makers you sell to.
LinkedIn campaigns targeted by job title, function, seniority, industry and company, with offers that make sense for B2B buyers, lead gen forms or landing pages, remarketing, and lead quality tracked into your CRM so you see which campaigns bring real pipeline.
Request a free LinkedIn Ads review
Tell us who you sell to and what you offer. We will reply with a suggested audience, offer and starting setup.
Signs you need this
Expensive clicks, few leads
LinkedIn costs more per click, and broad targeting burns budget quickly.
Ads that ask for a demo too soon
Cold audiences are asked to book a call before they know who you are.
Leads from the wrong roles
Forms fill with students, job seekers and people outside your target companies.
Leads sit in LinkedIn
Lead gen form entries are downloaded by hand, days later, if at all.
What's included.
The usual scope. After the free review we agree the exact work in writing, so you only pay for what you need.
Audience plan
Job titles, functions, seniority, industries, company size and company lists, with exclusions.
Offer and content plan
Guides, checklists, webinars or audits matched to buyer stage, not just demo requests.
Campaign setup
Sponsored content, document ads and lead gen forms set up in your Campaign Manager.
Remarketing
Website visitors, video viewers and form openers re-engaged with the next step.
CRM connection
Lead gen form entries sent to Zoho CRM or HubSpot with source and campaign.
Reporting
Cost per lead, lead quality by role and company, and pipeline from LinkedIn.
What you get.
Audience and offer plan
Who to target, with what offer, at which stage.
Live campaigns
Campaigns, ads and lead forms running in your account.
CRM sync
LinkedIn leads arriving in your CRM with campaign details.
Monthly report
Spend, leads, lead quality and pipeline by campaign.
How the work runs.
-
STAGE 01 Discovery
01 Map
We review your ideal customer profile, current campaigns and how B2B leads are handled today.
Output: Audience and account review -
STAGE 02 Foundation
02 Align
We agree target roles and companies, the offer for each stage and a starting budget.
Output: Campaign plan -
STAGE 03 Execution
03 Build
We build campaigns, ads, lead forms, the Insight Tag and the CRM connection.
Output: Live campaigns -
STAGE 04 Iteration
04 Improve
We review lead quality with your sales team and adjust audiences, offers and budget.
Output: Monthly report
Why work with Bargaon.
B2B focus
Audiences, offers and reporting built for longer B2B sales cycles.
Quality over volume
We judge campaigns by qualified leads and pipeline, not form fills.
Connected to your CRM
Leads arrive in your CRM quickly, so sales can follow up the same day.
Honest about cost
LinkedIn is expensive per click; we tell you when another channel fits better.
Start small or go all in.
Pricing depends on scope, so we agree it in writing after the free review. These are the three usual ways to start.
One-time audit
A full review of the area you choose, with a written, prioritised list of what to fix and why.
Best whenYou want clarity before committing to a bigger project.
Fixed-scope project
A defined piece of work, such as a new website, a CRM setup or an SEO foundation, with deliverables and timeline agreed in writing.
Best whenYou already know what needs to be built or fixed.
Ongoing support
Monthly work on SEO, content, campaigns or CRM, with regular reviews and reporting tied to enquiries and sales.
Best whenYou want a team that keeps improving results over time.
Part of Paid Media & Performance Marketing.
Is this a fit for you?
For B2B businesses that sell to specific roles and companies.
B2B services and consultancies
You sell to known job roles, such as founders, marketing heads or IT managers.
SaaS and technology companies
You need demos and trials from the right company sizes and industries.
Education and professional programmes
You reach working professionals by role, seniority and industry.
Tools we work with
- [ LinkedIn Campaign Manager ]
- [ LinkedIn Insight Tag ]
- [ LinkedIn Lead Gen Forms ]
- [ LinkedIn Sales Navigator ]
- [ Google Tag Manager ]
- [ Google Analytics 4 ]
- [ Zoho CRM / HubSpot ]
Related guides and free tools
Questions about LinkedIn Ads.
01 Is LinkedIn worth it compared to Google or Meta?
For B2B offers sold to specific roles, often yes, because the targeting is precise. Clicks cost more, so it works best when a customer is worth a lot. If it does not fit, we will say so.
02 What budget do we need for LinkedIn Ads?
LinkedIn needs a higher budget than most platforms to learn. We suggest a starting budget in the plan based on your audience size and goals.
03 Lead gen forms or landing pages?
Lead gen forms are easier for the buyer and usually bring more leads. Landing pages give more control and context. We often test both.
04 Can LinkedIn leads go straight into our CRM?
Yes. We connect lead gen forms to Zoho CRM or HubSpot, so leads arrive with the campaign name and sales can follow up quickly.
05 Do you also do organic LinkedIn and outreach?
Our social media service covers organic LinkedIn content. This page is about paid campaigns, which work best alongside an active company page.
Ready to reach the decision-makers you sell to?
Tell us who you sell to and what you offer. We will reply with a suggested audience and offer.