Meta Ads that reach the right people on Facebook and Instagram.
Facebook and Instagram campaigns for leads and sales: audiences planned by buyer stage, creatives tested properly, lead forms or landing pages that convert, and the Meta pixel, Conversions API and GA4 set up so every result is tracked.
Request a free Meta Ads review
Share your website and your Facebook or Instagram page. We will reply with what to change in targeting, creatives and tracking first.
Signs you need this
The same ads for months
Ads stop working as people see them again and again, and costs slowly rise.
Lead forms full of junk
Instant forms bring lots of names, but many have wrong numbers or no real interest.
Pixel data does not match sales
Purchases or leads are missing or double-counted, so Meta optimises for the wrong people.
Boosted posts instead of campaigns
Posts are boosted for likes, but nobody is building a real audience or funnel.
What's included.
The usual scope. After the free review we agree the exact work in writing, so you only pay for what you need.
Account and pixel audit
Campaigns, audiences, creatives, Meta pixel, Conversions API and events checked together.
Audience plan
Cold, warm and remarketing audiences, with exclusions so the same people are not reached twice.
Creative briefs and testing
Hooks, formats and messages to test, with clear briefs for images, reels and carousels.
Lead and sales campaigns
Instant forms with qualifying questions, or landing pages and catalogue ads for eCommerce.
Tracking
Meta pixel, Conversions API and GA4 events set up and tested for leads and orders.
Optimisation and reporting
Budgets, audiences and creatives adjusted regularly, reported by cost per lead or return on ad spend.
What you get.
Meta Ads audit
What is working, what is wasting budget and what is not tracked.
Campaign and audience setup
Campaigns built in your Business Manager with clear naming and structure.
Creative test plan
Messages and formats to test each month, with briefs for your designer or team.
Monthly report
Spend, cost per lead or ROAS, best creatives and next tests.
How the work runs.
-
STAGE 01 Discovery
01 Map
We review your ad account, pixel, audiences, past creatives and where leads or sales come from.
Output: Meta Ads audit -
STAGE 02 Foundation
02 Align
We agree offers, audiences, budget and the creatives to test first.
Output: Campaign and creative plan -
STAGE 03 Execution
03 Build
We set up campaigns, lead forms or landing pages, and tracking, then launch.
Output: Live campaigns -
STAGE 04 Iteration
04 Improve
We review results regularly, pause weak ads, scale strong ones and plan the next creative tests.
Output: Monthly report
Why work with Bargaon.
Creative testing as a habit
New ads are tested every month, so results do not fade quietly.
Leads that sales can use
Qualifying questions and CRM follow-up keep lead quality in check.
Tracking you can trust
Pixel, Conversions API and GA4 checked against real leads and orders.
Your Business Manager
Everything is set up in accounts you own and control.
Start small or go all in.
Pricing depends on scope, so we agree it in writing after the free review. These are the three usual ways to start.
One-time audit
A full review of the area you choose, with a written, prioritised list of what to fix and why.
Best whenYou want clarity before committing to a bigger project.
Fixed-scope project
A defined piece of work, such as a new website, a CRM setup or an SEO foundation, with deliverables and timeline agreed in writing.
Best whenYou already know what needs to be built or fixed.
Ongoing support
Monthly work on SEO, content, campaigns or CRM, with regular reviews and reporting tied to enquiries and sales.
Best whenYou want a team that keeps improving results over time.
Part of Paid Media & Performance Marketing.
Is this a fit for you?
For businesses whose buyers spend time on Facebook and Instagram.
D2C and eCommerce brands
Product launches, catalogue ads and remarketing judged by orders and return on ad spend.
Local and service businesses
Lead campaigns for people in your area who need your service.
Education, events and consumer offers
Campaigns that build demand where people are not yet searching.
Tools we work with
- [ Meta Ads Manager ]
- [ Meta Business Suite ]
- [ Meta Pixel and Conversions API ]
- [ Google Tag Manager ]
- [ Google Analytics 4 ]
- [ Canva ]
- [ Zoho CRM / HubSpot ]
Related guides and free tools
Questions about Meta Ads.
01 Do you create the ad designs and videos?
We write the creative briefs, hooks and copy, and can produce simple static ads. Reels and photo shoots usually come from your team or a creator you hire, using our briefs.
02 Instant forms or landing pages: which is better?
Instant forms are quick and cheap but bring more low-quality leads. Landing pages bring fewer but more serious leads. We often test both and add qualifying questions to forms.
03 What is the Conversions API and do we need it?
It sends conversion data from your website server to Meta, which fills gaps left by browsers and ad blockers. For most businesses running Meta Ads seriously, it is worth setting up.
04 How much budget do we need?
Enough to test a few audiences and creatives properly each month. We suggest a starting budget in the plan and grow it only when results support it.
05 Can you guarantee a ROAS or cost per lead?
No. Results depend on your offer, creatives and market. We share realistic ranges and report actual numbers honestly every month.
Ready for Meta Ads that bring customers, not just likes?
Share your website and pages. We will reply with what to change first.